EzyAgric Partners with Pezesha To Launch BNPL In Uganda

EzyAgric has gone into partnership with Pezesha to launch a new product service that enables agro merchants, “buy now and pay later” with a convenience that scales their businesses.

Agro merchants or Agro-inputs that use the agric tech platform will have access to apply for inventory financing, such that they will be given to opportunity to purchase essential, quality and affordable inputs stock immediately they need it and make payment for it later.

With access to this new product service, merchants can also have ingress to instant capital likewise increasing their stock numbers as agriculturalists to prepare for the new farming season in Uganda.

While fielding questions from journalists, EzyAgric’s CEO, George William Luyinda, said “As demand for Buy Now Pay Later services grows in Uganda, our customers have made it clear that the agriculture sector should not be excluded in the wave that is heralding more inclusive financial services in the country.

While explaining the benefit of the new product line to farmers, she stated that “The merchants and farmers trusting EzyAgric to deliver quality farm inputs to them want greater choice and more flexible payment options whenever they shop with us. Having Pezesha’s rock-solid digital lending infrastructure integrated within EzyAgric means that we can act quickly to answer the needs of the underserved agro-focused small-to-medium-sized businesses (SMBs) in Uganda while increasing our own user retention and profitability.”

This partnership is a coincidental event, as there have been worries about food security in the  East African region this could be due to the significant increase in the cost of living and inflation in the prices of agro-inputs.

“We are excited about our partnership with EzyAgric to provide inventory needs and working capital to their merchants. These merchants are underserved as they are not able to access affordable credit due to them being scattered in rural areas and limited information to determine their ability for loan repayment. With an already developed digital merchant network on a single platform – EzyAgric; Pezesha Uganda is now able to serve a wide range of merchants. The access to our convenient and affordable loans will enable the merchants to stock critical seasonal inputs ahead of farming seasons,” Pezesha’s Operations Lead in Uganda, Jessica Valerie Tusiime, said.