South African TallOrder receives Additional $3M Series A Funding
South African developer of advanced cloud-based point of sale (POS) solutions for the small and medium-sized enterprise (SME) market, TallOrder Solutions Pty Ltd (TallOrder), has raised $3m in additional Series A funding. This takes the total funds raised by TallOrder to $5m since its founding in late 2014.
The round was raised from existing investors, including Investec Private Capital, as well as a consortium led by Africa-focused fintech investment firm Nurture Investment Management (“Nurture”).
TallOrder was launched by Dana Buys and Tatenda Mutizwa. The startup focuses on driving faster service, which opens up doors to upselling and allowing additional items to the customer’s bill or cart.
TallOrder provides fast and efficient Point of Sale increases business revenue, lowers costs and provides customers with a satisfying experience to improve overall POS experience.
Tatenda Mutizwa, commented: “We are pleased to make this significant investment into what we believe is a category-defining software-as-a-service company alongside Dana and the existing shareholders. We look forward to supporting the African — and ultimately global — expansion of TallOrder over the next few years.”
TallOrder can be deployed on suitable Windows, iOS and Android-based devices. Add-ons include a fully integrated e-store for those who want to accept take-away orders and offer free deliveries, a powerful interactive order management display system, flexible customer-facing displays with support for QR-Code payments and digital signage for dynamic in-store promotions.
Dana Buys, CEO and co-founder of TallOrder spoke on the efficiency of the platform and how it is integrating local SMEs in growth opportunities.
“Investors have been keen to invest in the next generation of cloud-based point of sale systems, as the global market is vast and the growth opportunities massive”
“For the Sub-Saharan Africa market we had to build a cloud POS with solid offline capacity, as the continent’s internet tends to be slower, more expensive, and less reliable than that of developed countries, where the cloud access is fast, cheap and always-on. We have focused on building deep integrations to the popular SME local cloud accounting systems from Xero and Sage, as well as to local loyalty and reward systems.”
According to Buys, TallOrder has proven its market fit, with installations across many business types in South Africa, African markets including Uganda, Ghana, Kenya, Tanzania, Malawi, Zambia, Zimbabwe, Mozambique, Botswana, the Seychelles, and in Asian markets such as Indonesia and now looks to grow its local and global customer base.