Patricia

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Patricia

A collection of 2 posts

The Many Troubles of Patricia: Matters Arising

The Many Troubles of Patricia: Matters Arising

It is widely assumed that most African startup founders regard funding as a means to an end. Rather than investment tied to a specific goal, it is viewed as a reward for their many years of hard work. Many of them migrate to the West and even relocate their companies’

Rooomxix is Changing Streetwear Narrative in Africa

Rooomxix is Changing Streetwear Narrative in Africa

Africa’s contribution to the $2.5 trillion global fashion market is estimated to be less than 1% of the total. Euromonitor estimates the Sub-Saharan fashion market to be worth $31 billion, with Nigeria contributing 15% of that ($4.7 billion). This contribution is significantly less than South Africa’s