Eden Care, Rwanda’s Digital Health Insurer, Secures Pre-Seed Funding
Eden Care, a Rwandan-licensed digital health insurer has secured a pre-Seed funding round from DOB Equity, Seedstars International, Norrsken Foundation, and Bathurst Capital.
Commenting on the funding round, Moses Mukundi, CEO and Founder of Eden Care, said “Eden Care was founded to create the kind of health insurance we wanted for ourselves – one that is affordable and doesn’t require filling 6 pages of documents at the hospital and a three-hour wait time. One where we can easily see our benefits and provides wellness tools, community, and incentives to enable us to get and stay healthy. We are excited to add aligned investors to our cap table.”
Giving reasons for their investment in the health underwriting startup, Arnold Mwangi, Investment Professional at Nairobi-based Dutch impact investment firm, DOB Equity, said “The health insurance market in East Africa is ripe for disruption that delivers consumers better value and ultimately better healthcare provision. We see Eden Care as having what it takes to deliver that increase in value and service for consumers.”
Mwangi also said “DOB is excited to partner with Eden Care to transform health insurance in Rwanda. By digitizing insurance processes and providing a wellness-first insurance cover to employers, Eden Care is making quality health insurance accessible to an underserved market – growing SMEs and businesses.”
About Eden Care
Moses Mukundi founded Eden Care in 2021 to disrupt the inadequate provision of health insurance in East Africa with a digital-first solution that saves consumers money by removing insurance brokers from the equation.
The startup is a digital health underwriter that is rethinking healthcare by directing data and money flow toward the needs of the modern African consumer. Its approach makes use of technology and data science to help customers navigate the healthcare system with ease. Moreover, the result provides a better customer experience, lowers costs, invests in prevention and wellness, and improves health outcomes.
Furthermore, the digital health insurer plans to launch free telemedicine for its members later this year, reducing administration costs by 50% and allowing it to provide more value to a member’s health than incumbent brokers offer.
The platform also sees a huge opportunity as Africa transitions to middle-income status over the next decade, thanks to increased health spending and private health insurance penetration.
Eden Care’s wellness-first model, supported by a strong tech and data science culture, and a focus on customer experience, positions the company to capitalize on this trend.