Plentywaka rebrands as Treepz to further pan-African Expansion
The name change is an opportunity to align the company name with its Pan-African expansion plan, and also represents the vision of the startup to build the largest shared mobility platform across Africa.
After recently securing $1.2M in a seed funding, the company is now focused on expanding across Africa, this was seen as startup also announced the acquisition of Stabus, one of Ghana’s leading mobility startups.
As part of the name change, the startup has also released a new company logo. Treepz will maintain the core service offerings of the startup but with new names; Daily Treepz, Travel Treepz, and Corporate Treepz. Its existing mission statement and “black & yellow” brand colours will also be retained for marketing and branding purposes.
Speaking on the rebranding, CEO of Treepz Inc., Onyeka Akumah said that the development said that the new name states the mission of the startup.
“This name change is a result of in-depth discussions with our stakeholders, partners and staff. After we discovered that the term “WAKA” can mean different things across Africa, which may be completely different from travel or movement, we decided to change the name from ‘Plentywaka’ to ‘Treepz’ which is pronounced as ‘Trips’.
“The new name boldly states our mission to provide safe, convenient and comfortable trips across Africa with plans for our expansion to 6 countries in 2 years on the continent” said Onyeka.
In addition, the CEO of Treepz said the company had been looking for a globally acceptable name for the last 6 months to use in creating the right kind of positive emotions around bus trips on the African continent.