Egypt-based logistics startup, OneOrder, has successfully raised $1 million in a fundraising round to resolve supply chain inefficiencies for restaurants in Egypt. VC firm A15 led the fundraising round.
OneOrder is a tech-enabled supplier and wholesale distributor platform covering the supply chain and distribution for HORECA, i.e., hotels, restaurants, and catering services. In addition, OneOrder partners with local producers to deliver fresh food products to customers. Thereby simplifying the business process at a reduced cost.
Through the OneOrder platform, restaurants in Egypt can purchase all their supplies; meat, vegetables, and equipment. This resolves structural inefficiencies in accessing supplies regularly. In addition, the startup addresses problems of fragmented suppliers and vendors, irregular delivery timing, and unreliable quality of produces, among other things.
OneOrder promises next-day delivery on orders. On the platform, customers can create a personalized dashboard to manage orders, browse through catalogs, and create a customized warehouse. Customers can also select delivery dates, view invoices, and keep track of records.
Commenting on the funding round, Amer said, “We believe restaurants should be focused on delivering a high-quality experience and service to their customers without having to worry about sourcing and procurement. We are the platform to deliver that. I’m very excited about the future as our market opportunity is huge. Egypt and the wider region are booming economically, and the food and beverage sector is only growing larger.”
The food and beverage market is a fast-growing market in Egypt, as there has been recorded growth in restaurants in the country. OneOrder disclosed that there are currently 45,000 registered restaurants, and about 250,000 unregistered ones, all of which are all-consuming supplies.
A15 is an Egyptian-based venture capital firm that invests in digital products and technology brands. A15 supports early-stage startups in the MENA region. Its first investment in Egypt was Sympl, a fintech startup for merchants to sell products and services.
Karim Beshara, General Partner at A15, said, “We are excited to partner with Tamer to solve one of the main challenges the Food and Beverage industry faces in the MENA region. By leveraging tamer’s extensive experience as a successful restauranteur and A15’s history of building scalable technology platforms, we will aim to provide restaurants in the region with reliable, convenient, and timely supplies that are consistently priced.”