Nigerian Agritech Startup Zowasel receives $100k at the UNWFP Zero Hunger Sprint

Nigeria-based Agritech startup Zowasel that participated in the UN World Food Program ‘Zero Hunger Sprint’ has received $100k investment funding from Guinness Nigeria Plc and leading pan-African consumer packaged food manufacturer, Promasidor Nigeria Limited.

Zowasel was founded by Jerry Oche to create a sustainable marketplace for crops by matching verified buyers directly to sellers. The platform allows buyers to pay for the crops 24hrs after delivery, while also enabling farmers to expand their agribusiness beyond their locality, and negotiate an agreement before shipment.

The “Zero Hunger Sprint” was developed by the United Nations World Food Program to enable agricultural innovators to secure funding, hands-on support, and access to WFP’s global operations. The organizers aim to empower Agritech startups with more resources to drive their innovative ideas.

Beyond the funding, Zowasel will receive support from the WFP Innovation Accelerator in Germany and also from the Kenyan-based Innovation Hub to further explore more partnerships while developing its business model.

Jerry Oche, Co-founder and CEO of Zowasel said:

“We are glad two giants in Guinness Nigeria Plc and Promasidor find us worthy of investment, we are even more excited about the opportunity, trust, and confidence bestowed upon our company”.

Bruno Gruwez, Managing Director/CEO, Promasidor Nigeria Limited also speaking said:

“We are delighted to invest in Zowasel and support the company’s development efforts, to build a game-changing business model to benefit the smallholder farmers, the founders, and ultimately the country. When you are successful, then Promasidor will also benefit from it”.

Jerry Oche has stated that the startup is looking forward to exploring more partnerships with corporate organizations to learn about their supply chains.