Uber launches UberMoto; a new mobility service in western Nigerian city
The ride-hailing platform, Uber, has launched UberMoto, a motorcycle ride-hailing service in the western Nigerian city of Ibadan.
Through the Uber app, riders can access affordable and convenient rides on two wheels at a go, with a minimum fare of $0.24. The features using Ubermoto as the same for all Uber rides, where riders receive driver and motorcycle details, with the standard safety features during and after the ride, such as; GPS tracking, two-way feedback, and the ability to share trip details with family and friends.
Tope Akinwumi, the country manager for Nigeria, commented on the current product as an extension of the firm’s service to provide mobility solutions within the city through motorcycles, that are safe, cost-effective, easy to access, and reliable. “It makes sense for us to launch a product that will help passengers get to their destinations quickly, which is where we can leverage our technology, and we are excited to introduce UberMoto to make this a reality,” he said.
Nigerian cities face many transportation challenges, one of which includes heavy traffic. With a motorcycle alternative, commuters are able to navigate traffic faster and with ease.
Motorcycle riders were banned in 2020 from Lagos highways, Nigeria, which caused a setback for ride-hailing corporations. Perhaps causing the expansion to other states in the country.
The western city of Ibadan is fast becoming a hub for tech-enabled transport and logistics services like the mega-city Lagos. As it has welcomed ride-hailing services such as SafeBoda, Gokada, and MAX.
Uber also extended its services to the southern Port Harcourt city last year with the UberX feature for reliable and affordable rides.